How to Win Business: Be the First

By Mark Brace


In my first-ever video for REthink Report, I’ll explain how to “Be the First.” Why is this practice so important for all real estate agents to understand? According to the National Association of REATLORS®’ latest profile of Homebuyers and Sellers, 66% of buyers and sellers worked with the first agent they interview.

But how can you be that first agent to get in front of potential clients? I’ve got some helpful tips and insight, so watch this video to find out more!

MARK BRACE is an agent with Grand Rapids, MI-based Berkshire Hathaway HomeServices Michigan Real Estate. He is also a member of the REthink Council. To contact Mark, visit his website, find him on Facebook at or follow him on Twitter, @GRRealtor.

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