How to Work Your Referral Database

Kat Hitchcock, agent with Berkshire Hathaway HomeServices California Properties and member of the national REthink Council, is a huge believer that your database is the lifeline of an ever-expanding real estate business. In this vlog, she explains how to work your referral database to generate leads and reach new levels of success.

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Thoughts on Leadership: Let’s Contemplate Complacency

By Gino Blefari

This week my travels found me in Las Vegas for Mike Ferry’s Superstar Retreat with HSF Affiliates COO Chris Stuart and our entire business development team. I’ve written before about the efficacy of Mike’s events and I was motivated to attend this one by one terrible word: complacency.

There’s a great line I often recite: “I call complacency the most insidious disease in the world; it just sits there on your shoulder and tells you whatever you’re doing is OK.”

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Thoughts on Leadership: Longevity and Leaders

By Gino Blefari

This week my travels found me in Westlake Village, CA, to meet with Bob Majorino and the team at Berkshire Hathaway HomeServices California Realty. Bob is the CEO and owner of California Realty and a dedicated real estate industry veteran.

In fact, just spending time with Bob and his agents, managers and staff at his brokerage, made me think about the idea of longevity and its power to create positive change and propel a business—and its loyal sales professionals—ever forward. What makes someone stick around? What makes someone leave?

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Thoughts on Leadership: Minimize Excess to Maximize Results

By Gino Blefari

This week my travels first found me first in Hawai’i, spending time with my family. Next, I flew home to Northern California for a brief “staycation.” (As you know, I’m a big proponent of balance and adding downtime to your calendar before work; I’ve had this time off scheduled since last year.)

As I recharge and relax, I’ve also used the opportunity to go through certain rooms in my house and throw things away. Believe it or not, it makes me supremely happy to organize … sifting through closets, organizing my garage and cleaning out drawers. It’s incredibly satisfying to get rid of stuff I simply don’t need.

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Thoughts on Leadership: How Elite Leaders Lead

By Gino Blefari

This week my travels find me in Kona, Hawai’i for the 2018 Berkshire Elite Circle Conference, a truly elite retreat that our team hosted at the Four Seasons Resort Hualalai.

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Is It Time to Hire an Assistant?

By Andy Blake

A question I’m asked frequently is, “How do I know when it’s time to hire an assistant?”

As a real estate agent, it’s easy to get used to doing everything yourself; you work hard to cut costs and try to juggle it all. However, there is a point when too much work can burn you out and hurt your business. Here are a few things to take into consideration when trying to decide if it’s time to send for help:

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Thoughts on Leadership: Make A Difference

By Gino Blefari

This week my travels first found me in Northern California, preparing for the upcoming Berkshire Elite Circle Conference. This morning, I departed for Hawaii, and I’m en route to the Big Island as I write this to you now.

Another important milestone of the week happened in celebration of a longtime friend. Between conference calls and emails, I took time to honor a titan of our industry, Mike Ferry, on his birthday, which took place yesterday.

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Thoughts on Leadership: More About Negotiation

This week my travels found me first in New York City for meetings with prospective brokerages then back to Irvine at our HSF Affiliates headquarters. I’m a big fan of the idea that new eyes see old things in new ways and that’s why I am constantly listening to books. It’s also why I often re-listen to those books that have a deep and profound impact on my business, philosophy and life. Recently, I gave a second listen to Never Split the Difference, an enlightening book by former FBI lead hostage negotiator, Chris Voss.

In today’s post, I want to outline five additional pieces of wisdom he puts forth that I think you’ll find useful in your own business negotiations:

Using Your Social Media Powers

By Laurie Duepner

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Thoughts on Leadership: A Tribute to My Pal Dwight Clark

By Gino Blefari

This week my travels found me on Monday in Northern California, on Tuesday through Thursday at noon in Minneapolis and now, as I write this on Thursday afternoon, in New York City. But let’s get back to Monday when, ironically I was in my beach house, the Capitola home once belonging to my partner and great pal, Dwight “The Catch” Clark. It was there I received the tragic news from Dwight’s wife, Kelly, that he lost his battle with amyotrophic lateral sclerosis (ALS) and had passed on.

While in Minneapolis for the HomeServices of America, Inc. CEO meeting, I was greeted with hugs from colleagues and endless condolences from those who knew of my close friendship with Dwight, including many who had met him at our Sales Conventions in 2015, 2016 and 2017.

To say Dwight inspired me almost doesn’t do the word justice. He helped me understand the kind of selfless, determined and generous human being every great leader should be. I was lucky enough to witness his incredible charity work with the Intero Foundation and the Sunshine Kids, and well before that to be a San Francisco 49ers fan in the 1980s and watch Dwight play for my favorite team.

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