Augmented Reality in Real Estate

By Kyle Rank

Watch this video to discover how real estate professionals are using augmented reality to enhance the home buying experience!

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Help Our Berkshire Hathaway HomeServices Affiliates Impacted By The Louisiana Flood

Flood waters have finally receded in Baton Rouge and Denham Springs, LA giving a clearer picture of devastation caused by the Aug. 12 storm that paralyzed the region.

Thirteen people lost their lives in the flood caused when nearly 30 inches of rain fell in a 12-hour period; countless others reporting injuries. More than 100,000 residents fled to temporary shelters as 60,000 homes took on water. In fact, nine out of every 10 homes in Livingston Parish were affected by flood. In Baton Rouge, only 15% of households had flood insurance.

Berkshire Hathaway HomeServices United Properties based in Baton Rouge and Berkshire Hathaway HomeServices Bobby Tallo Realty in Denham Springs suffered significantly in the flood with agents experiencing property damage and a stunning loss of business. Broker Kyle Tallo of Bobby Tallo Realty reports that 85% of the brokerage’s listings were flooded, and he’s in the process of returning deposit checks and wondering how to keep the lights on during the four to six months it will take for his listings to be restored.

“Our community is suffering,” Tallo said. “Many families are still in temporary shelter and don’t know what to do. Most local businesses took on water and have stopped operating.”

Owner Chase Muller of United Properties is in a similar predicament, with roughly 70% of his brokerage listings suffering water damage and with pending sales halted. “We are in a tough spot,” he said. “It’s hard to know where to focus.”

More than 50 agents operate under the two brokerage and their work has disappeared for the foreseeable future.

Please support our Berkshire Hathaway HomeServices brothers and sisters in their time of need. Make a contribution to our GoFundMe account in support of our two affiliates, their agents and their communities by clicking HERE.

Also, be sure to share our GoFundMe link with family and friends!

Woodmont Realty Boots Competition in Local Kickball Tournament

This summer, agents, brokers and friends of Berkshire Hathaway HomeServices Woodmont Realty competed in the Nashville Sports League Boys and Girls Club 2016 Kickball tournament … and won! The triumph, however, wasn’t just a win for the kickball team—called The Comps after it was decided “Comparative Analy-kicks” was too long—but also for the spirit of togetherness central to Woodmont Realty.

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#GoodToKnow: How One Berkshire Hathaway HomeServices Affiliate is Getting Innovative on Instagram

If you maintain your company’s Instagram account you’re probably familiar with this dilemma: How do you showcase your agents in a way that doesn’t seem promotional but helps them market themselves and their businesses?

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I Shop for Houses Online: Doesn’t Everyone these Days?

By Jake Breen

It’s become a bit of a battle. You want a new home, you surf the web well in advance of actually moving (consumer surveys report you start 17 months in advance of buying) and you believe that you are becoming a real estate expert if you search long enough and hard enough. After all, can’t you find everything you need to know about a house, the neighborhood, the community by “googling”? Well, not exactly. Let’s examine why:

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How To Eliminate The Peaks And Valleys In Real Estate

By Kyle Rank

Watch this video to discover ways you can generate more business by successfully navigating the ups and downs of the real estate industry. Click “play” to learn how you can always stay on top!

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A Network Salute to New Jackson Hole, WY Affiliate

By Kevin Ostler

Berkshire Hathaway HomeServices raised its flag in Jackson Hole, WY May 21 with the affiliation of independent Brokers of Jackson Hole LLC, now operating as Berkshire Hathaway HomeServices Brokers of Jackson Hole Real Estate.

Responsible Broker Courtney Campbell, who with Associate Broker Kurt Harland, leads the company, will have a busy Memorial Day weekend. It started last night with a ribbon-cutting and open house celebration for agents and guests, followed today by training and orientation on network systems and resources. Campbell will change hats tomorrow as part a military color guard that kicks off Jackson Hole’s Old West Days parade.

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How Do You Know When To Buy a Home?

By Jake Breen

In America, homeownership has always been considered a lofty goal, a dream that millions upon millions hope to make real. However, before these would-be buyers find homes, they usually rent. In the age-old rent vs. own debate, each generation seems to have its own idea about what is right. Baby Boomers tend to ask, “Why rent when you can own?” And millennials typically assume it’s always better to rent than own, at least when you’re first entering the job market and disposable income is limited. As rates of homeownership fluctuate, economists look to these differing ideologies to try to figure out just where America stands.

So, when is it better to rent than own? In the long run, it’s always better to buy. Buying a home is an investment in your future. However, many factors come into play when purchasing a home including timing and local market conditions.

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#Technology: How Much Is too Much?

By Kyle Rank

Do you remember when real estate was conducted solely through office visits, phone calls and only with pen and paper? Or perhaps you get a feeling of nostalgia thinking about how you couldn’t wait for the next newspaper edition with your newest listing advertisement?

Business looked different not so long ago. Agents would sketch out their negotiations on a scrap piece of paper. Transactions would start and end with a firm handshake agreement. Some people refer to this era as the “good ol’ days.”

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Real Estate Advice: How to handle stress

By Kim Gellatly

With rising sales prices and very low inventory here in Portland, OR, I have been noticing a trend over the past several months of buyers and sellers who are carrying a lot of stress about the sale or purchase of their home. More transactions seem to be falling apart over buyer and seller differences, and more tense interactions seem to be occurring among real estate agents as they negotiate deals.

It makes sense:

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