Help Our Berkshire Hathaway HomeServices Affiliates Impacted By The Louisiana Flood

Flood waters have finally receded in Baton Rouge and Denham Springs, LA giving a clearer picture of devastation caused by the Aug. 12 storm that paralyzed the region.

Thirteen people lost their lives in the flood caused when nearly 30 inches of rain fell in a 12-hour period; countless others reporting injuries. More than 100,000 residents fled to temporary shelters as 60,000 homes took on water. In fact, nine out of every 10 homes in Livingston Parish were affected by flood. In Baton Rouge, only 15% of households had flood insurance.

Berkshire Hathaway HomeServices United Properties based in Baton Rouge and Berkshire Hathaway HomeServices Bobby Tallo Realty in Denham Springs suffered significantly in the flood with agents experiencing property damage and a stunning loss of business. Broker Kyle Tallo of Bobby Tallo Realty reports that 85% of the brokerage’s listings were flooded, and he’s in the process of returning deposit checks and wondering how to keep the lights on during the four to six months it will take for his listings to be restored.

“Our community is suffering,” Tallo said. “Many families are still in temporary shelter and don’t know what to do. Most local businesses took on water and have stopped operating.”

Owner Chase Muller of United Properties is in a similar predicament, with roughly 70% of his brokerage listings suffering water damage and with pending sales halted. “We are in a tough spot,” he said. “It’s hard to know where to focus.”

More than 50 agents operate under the two brokerage and their work has disappeared for the foreseeable future.

Please support our Berkshire Hathaway HomeServices brothers and sisters in their time of need. Make a contribution to our GoFundMe account in support of our two affiliates, their agents and their communities by clicking HERE.

Also, be sure to share our GoFundMe link with family and friends!

Woodmont Realty Boots Competition in Local Kickball Tournament

This summer, agents, brokers and friends of Berkshire Hathaway HomeServices Woodmont Realty competed in the Nashville Sports League Boys and Girls Club 2016 Kickball tournament … and won! The triumph, however, wasn’t just a win for the kickball team—called The Comps after it was decided “Comparative Analy-kicks” was too long—but also for the spirit of togetherness central to Woodmont Realty.

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How to Hire the Best Agent to Help You Buy or Sell Your Home

By Phillip MacArthur

There are a number of key elements that allow for a successful real estate transaction. One that is often overlooked is hiring the best agent possible who is most qualified and experienced in your specific type of transaction. Some consumers might, for example, hire an agent because he or she is a friend or family member. It’s always great to support those you know in the business but that agent may not be the best one for the job. Here are a few things to think about as you interview an agent to hire:

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Creative Marketing: How an Instagram Takeover Can Boost Your Business

By Crescent Seward

It’s no secret Instagram is a wildly popular social media tool for real estate agents, and not only to share gorgeous listing photos but also to generate leads. For years now, agents have gravitated toward visual-friendly Instagram as a powerful mobile platform to market themselves and their businesses. But the world of social media moves faster than you can say “new Snapchat filters” and now, it’s time to mix things up.

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#GoodToKnow: How One Berkshire Hathaway HomeServices Affiliate is Getting Innovative on Instagram

If you maintain your company’s Instagram account you’re probably familiar with this dilemma: How do you showcase your agents in a way that doesn’t seem promotional but helps them market themselves and their businesses?

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GENERATING MORE BUSINESS: FOCUS TO DRIVE GROWTH

By Kyle Rank

Watch this video to discover how focusing on a few key components of the real estate craft will allow you to take your business to new heights!

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A Seller’s Guide: How to Deal With Multiple Offers

By Kyle Hannegan

In today’s competitive market with such low inventory and high demand from buyers, many sellers are receiving multiple offers on their home. But if you’re a seller, which offer should you choose? While you may think the obvious answer is to go with the highest offer, it is actually more complicated than that. Here are some tips to help you navigate any multiple-offer situation:

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Instagram for Business: Eight Tips to Make Your Photos Last More Than an Instant

By Ellen Hill

The best advice I ever got was from a top-producing agent at my company. On my first day in the office, I strolled in, iPad in hand, ready to learn the real estate secret handshake and the office WiFi password. But instead of rattling off business apps I might use or online marketing systems to try, he sat me down in the biggest conference room at Berkshire Hathaway HomeServices Georgia Properties in Marietta, GA and simply spoke to me, one real estate professional to another. “Always remember that people want to work with people they like,” he said. “Business is just that simple.”

I quickly learned that he was right. Scripts and high-gloss brochures are great but at the end of the day, people want to work with people they like.

And that’s where Instagram comes in. Through photos and videos, the platform allows me to express exactly who I am so prospective clients can decide if they like me beyond my great listings, market data or awards. Because the platform is so popular, I’m able to reach a high volume of people in a short amount of time while being authentic and true to myself. It’s an easy way to win friends and influence listings, I promise.

But if you haven’t quite mastered being Instagram-authentic, here are eight tips to help:

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DEVELOPING SALES SKILLS – PART 2

In the second of a three-part video series, Paul Campanaro, agent with Berkshire Hathaway HomeServices Arizona Properties, Nevada Properties and California Properties explains what good role play looks like and how it can help improve your communication skills and enhance your business. Watch Paul’s video and stay tuned for part three, coming soon!

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Real Estate: A College Student’s Investment in the Future

By Phillip MacArthur

Are you a current college student looking for an opportunity to build your own business, gain more experience, and earn more money than you ever could by working a typical part-time job? Do you want to start paying your student loan debt while you are still in school? If so, you should forget about working at the university dining hall or a local restaurant near campus and start thinking about getting your real estate license!

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