Posts tagged:agent

What’s the ROI of Using Social Media in Real Estate?

By Victor Quiroz

Facebook, Twitter, Instagram, YouTube and more recently, SnapChat, are all social media platforms that can capture the attention of potential millennial clients. Why? Because most, if not all, of these platforms are now part of millennials’ daily life. Social media sites and apps are their preferred tool to stay connected to the world.

Let’s examine this trend by the numbers: Entrepreneur Magazine found that millennials check their social media platforms via a mobile device an average of 43 times per day! A January 2015 Forbes survey revealed 87% of millennials use between two and three tech devices for social media on a daily basis. The American Press Institute said 88% of all millennials get their daily news from Facebook or some other social media platform.

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New Affiliate Is Good to Know in Wellfleet, MA

By Kevin Ostler

Broker Mandy Robinson’s Prudential Cape Shores Real Estate brokerage becomes Berkshire Hathaway HomeServices Cape Shores Real Estate May 19. The broker this week received an early transition present while on a listing presentation in her Cape Cod, MA market.

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Managing Expectations

By Carrie Foley

I always strive to keep a positive attitude, see the potential in everything and remain optimistic in all my dealings, professionally and personally. I recently came to the conclusion that it is not always in our clients’ best interest to be perpetually optimistic, particularly with homesellers.

Previously, I would tour a client’s home, praising their gorgeous kitchen counters, cooing over the natural light and becoming giddy about some other upgrade. But with these reactions, I was artificially stroking the ego of the seller and setting them up to expect this same warm feedback from picky homebuyers. They would love my enthusiasm for their home, but when the first few showings resulted in no offers and less than flattering feedback, the sellers were dismayed – and angry with me.

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Open Houses: Best Practice or Not?

By Todd Waller

The decision to sell your home, the place you have lived for years and where you created memories, is no easy decision.

Still, the process of selling your home should be as smooth as possible. Proper research, pricing and marketing will produce a sale in the shortest amount of time possible, for the highest price, and the least amount of inconvenience.

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Differentiate Your Business with Place Pins

By Lisa Schultz

Pinterest is an excellent platform to build relationships with prospective clients and promote your business. If you’re already a Pinterest user, you might have noticed messages and emails letting you know you can now add a map to your Pinterest boards. If you haven’t tried “Place Pins” yet, now is the time to start. These pins are quick and easy to create, and can add immense value to your profile.

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Real Estate Inspiration from Parks and Rec’s Leslie Knope

By Lynn Minnick

A few years ago, after binge-watching 30 Rock on Netflix, I reflected upon the lessons Tina Fey taught me that applied to my real estate career. Today, it’s Amy Poehler’s turn, through her unforgettable Parks and Recreation character, Leslie Knope.

Leslie helps to inspire my business in several ways:

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A Message to Potential Spring Buyers: Don’t Wait

By Anthony Turco

It’s that time again — the time real estate agents around the country anxiously await all summer and winter long: the spring buying season.

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Something from Nothing: What Today’s Low Inventory Means for Sellers

By Todd Waller

Last week, I wrote about historically low levels of inventory experienced in real estate markets around the country and how the lack of properties might affect buyers. Today, I want to talk about what this market condition means for sellers, especially as we remain in a “seller’s market” heading into spring.

As frustrating as lack of inventory can be for buyers, it sounds like a great time for sellers, doesn’t it? Well, when it comes to the final sales price and the time on market, you would be generally correct. But there is one little thing called convenience and it can quickly become an issue.

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Great Expectations: What Every Consumer Should Expect from their Real Estate Agent

By Darrin Friedman

Choosing the right real estate agent can sometimes be a confusing experience. After all, there are choices everywhere! From your aunt who has been in the business so long she used to complete transactions on typewriters, to your ex-roommate who got his license six months ago; your options are numerous.

But that’s not what this blog is about.

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Something From Nothing: What Today’s Low Inventory Means for Buyers

By Todd Waller

Historically low real estate inventory can be a daunting prospect for buyers and sellers alike. Real estate professionals use “months of inventory”—the number of months it will take to sell the current number of active home listings in a given market—to gauge local conditions. Over 6 months of inventory is called a “buyer’s market”; between 3 and 6 months of inventory is a “neutral market”; less than 3 months of inventory is a “seller’s market.”

Nationally, 2014 saw a thin inventory of homes for sale and good buyer demand for those homes.

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