Differentiate Your Business with Place Pins

By Lisa Schultz

Pinterest is an excellent platform to build relationships with prospective clients and promote your business. If you’re already a Pinterest user, you might have noticed messages and emails letting you know you can now add a map to your Pinterest boards. If you haven’t tried “Place Pins” yet, now is the time to start. These pins are quick and easy to create, and can add immense value to your profile.

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A Message to Potential Spring Buyers: Don’t Wait

By Anthony Turco

It’s that time again — the time real estate agents around the country anxiously await all summer and winter long: the spring buying season.

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Something from Nothing: What Today’s Low Inventory Means for Sellers

By Todd Waller

Last week, I wrote about historically low levels of inventory experienced in real estate markets around the country and how the lack of properties might affect buyers. Today, I want to talk about what this market condition means for sellers, especially as we remain in a “seller’s market” heading into spring.

As frustrating as lack of inventory can be for buyers, it sounds like a great time for sellers, doesn’t it? Well, when it comes to the final sales price and the time on market, you would be generally correct. But there is one little thing called convenience and it can quickly become an issue.

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Ohio’s Return to the Game

By Jessica Botkin

Once upon a time, Ohio was viewed by many as a rusty dinosaur of a state, mostly due to the lack of job opportunities here following a recession that nearly wiped out our manufacturing industry. Now, Ohio is proudly on the upswing: the economy is revitalized and our real estate market is bouncing back to life. (Not to mention, our Ohio State Buckeyes recently won the national championship trophy in the first-ever College Football Playoff game!) All in all, Ohioans are collectively feeling better than we have in nearly a decade.

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#04: Thoughts on Leadership: A Foreign Perspective

By Gino Blefari

This week I was in China with Earl Lee, HSF Affiliates LLC CEO, presenting to a group of 800 top-producing agents at the 5i5j Group Conference.

The market in China has had an unprecedented run, and I was asked to speak about the U.S home-buying and selling process, the qualities of a successful agent in America and the best strategies for connecting with clients and colleagues.

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A First-Time Homebuyers’ Dilemma: When Getting it Right Doesn’t Work

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By Chuck MacPhee

In my last post, I detailed all the ways to help secure your dream home as a first-time buyer.

But what happens when you do everything right—work with a competent agent, get your preapproval and go through the full mortgage underwriting process—and still don’t get your dream house?

I’d like to say this scenario will never happen but the reality is that it’s actually very common and often no one’s fault beyond the market. A lot of places across the country are experiencing strong seller markets, with homes often receiving multiple offers within the first few days (or hours) they are listed.

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