How to Lose a Client in Five Ways

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By Carl Guild

Want to succeed in real estate?

I’ve got two words for you: client retention.

Some of you may say that we don’t want to retain our clients. We want them in and out. Well, the truth is you want to retain your clients FOREVER. You want their inventory in and out, but the relationship must remain so you can represent them for every deal, every real estate milestone, and receive those all-important referrals. Don’t believe me? All right, have it your way.

Here are five surefire ways to make sure your client relationship doesn’t last:

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The Power of the Past Client

By Adam Briley

To maintain a successful real estate business, it’s critically important to look back in order to move forward; a majority of my business over the last few years has come from past client referrals.

So, how do you connect with clients long after a transaction is through?

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