DEVELOPING SALES SKILLS – PART 1

In the first of a three-part video series, Paul Campanaro, agent with Berkshire Hathaway HomeServices Arizona Properties, Nevada Properties and California Properties explains how to develop your sales skills. “Wherever a lead comes from ultimately at the end of the day it is going to boil down to the quality of our communication,” he says in his video. “What we say is paramount to getting a contract signed.” Watch the rest of Paul’s video and stay tuned for parts two and three, coming soon!

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Interest Rates and Affordability: What You Need to Know

By Camilo Ramirez

One of the most important life goals for millennials across the country is home ownership. They crave a sense of community and a place where they truly belong. However, affordability plays a large role in purchasing a property and when it comes to affordability, nothing is more important than interest rates. With rates currently hovering around a five-year low, now is the ideal time for millennials to become home owners.

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I Shop for Houses Online: Doesn’t Everyone these Days?

By Jake Breen

It’s become a bit of a battle. You want a new home, you surf the web well in advance of actually moving (consumer surveys report you start 17 months in advance of buying) and you believe that you are becoming a real estate expert if you search long enough and hard enough. After all, can’t you find everything you need to know about a house, the neighborhood, the community by “googling”? Well, not exactly. Let’s examine why:

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Does Writing A Personalized Letter For The Buyer Sway A Seller’s Decision?

By Victor Quiroz

A few months ago I helped contribute to a U.S. News & World Report article regarding the use of Snapchat in real estate. I must have made an impression on the writer because she called me again recently to ask if I would contribute to another article about personalized letters from homebuyers to sellers and how they can help persuade a favorable response. I gladly obliged and offered some insight into a practice that is becoming more common among buyers’ agents. Here’s what I had to say on the subject …

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A Mindset for Success – Part 1

In the first of a three-part video series, Paul Campanaro, agent with Berkshire Hathaway HomeServices Arizona Properties, Nevada Properties and California Properties explains the power of a positive mindset for sales executives. “Everything begins and ends with mindset,” he says in his video. With a powerful mindset, challenges and obstacles can be navigated to ensure business success. Watch the rest of Paul’s video and stay tuned for parts two and three, coming soon!

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Connecting with Clients: ‘Tis The Season

By Kim Gellatly

The holiday season can be a wonderful time to reach your clients in fun, memorable and festive ways.  Working hard during the fourth quarter to reach out to your clients can also help ensure you’ll have a great start to business in the first quarter of the new year.  Here are some of my favorite ways to connect with my network of clients during the holiday season:

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How To Eliminate The Peaks And Valleys In Real Estate

By Kyle Rank

Watch this video to discover ways you can generate more business by successfully navigating the ups and downs of the real estate industry. Click “play” to learn how you can always stay on top!

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Why Periscope Is Perfect for Your Business

By Lisa Schultz

Let’s face it: There are technology updates every second of every day and it’s hard to keep up. One of the latest innovations to hit the social media world is a new app called Periscope. It isn’t just another photo sharing app or a place to post your next status update, Periscope truly is a game-changer for both the social community and for real estate.

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What Happy Sellers Know

By Margaux Pelegrin

Selling your home can be an emotional process, and it’s our job as agents to ensure the process goes as smooth as possible. There are often hiccups along the way, but the more the client is prepared, the easier it is to get the deal done. Looking back on my 10 years of real estate sales, I came up with a list of “seller principles” that my happiest clients have adopted. So, if you’re thinking of selling your home, here are some helpful tips to remember:

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Expand Your Market to Expand Your Success

By Anthony Turco

There’s a term in real estate and it’s absolutely the arch-nemesis to finding success. Do you know what it is? Complacency. Some agents enter this industry and find themselves perfectly satisfied staying in one market, applying the same business model everyone else uses, and finding moderate success along the way. However, in order to ascend the ranks of top producer or real estate superstar, this philosophy of complacency must disappear.

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