Does Writing A Personalized Letter For The Buyer Sway A Seller’s Decision?

By Victor Quiroz

A few months ago I helped contribute to a U.S. News & World Report article regarding the use of Snapchat in real estate. I must have made an impression on the writer because she called me again recently to ask if I would contribute to another article about personalized letters from homebuyers to sellers and how they can help persuade a favorable response. I gladly obliged and offered some insight into a practice that is becoming more common among buyers’ agents. Here’s what I had to say on the subject …

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A Mindset for Success – Part 1

In the first of a three-part video series, Paul Campanaro, agent with Berkshire Hathaway HomeServices Arizona Properties, Nevada Properties and California Properties explains the power of a positive mindset for sales executives. “Everything begins and ends with mindset,” he says in his video. With a powerful mindset, challenges and obstacles can be navigated to ensure business success. Watch the rest of Paul’s video and stay tuned for parts two and three, coming soon!

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Connecting with Clients: ‘Tis The Season

By Kim Gellatly

The holiday season can be a wonderful time to reach your clients in fun, memorable and festive ways. Working hard during the fourth quarter to reach out to your clients can also help ensure you’ll have a great start to business in the first quarter of the new year. Here are some of my favorite ways to connect with my network of clients during the holiday season:

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How To Eliminate The Peaks And Valleys In Real Estate

By Kyle Rank

Watch this video to discover ways you can generate more business by successfully navigating the ups and downs of the real estate industry. Click “play” to learn how you can always stay on top!

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Why Periscope Is Perfect for Your Business

By Lisa Schultz

Let’s face it: There are technology updates every second of every day and it’s hard to keep up. One of the latest innovations to hit the social media world is a new app called Periscope. It isn’t just another photo sharing app or a place to post your next status update, Periscope truly is a game-changer for both the social community and for real estate.

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What Happy Sellers Know

By Margaux Pelegrin

Selling your home can be an emotional process, and it’s our job as agents to ensure the process goes as smooth as possible. There are often hiccups along the way, but the more the client is prepared, the easier it is to get the deal done. Looking back on my 10 years of real estate sales, I came up with a list of “seller principles” that my happiest clients have adopted. So, if you’re thinking of selling your home, here are some helpful tips to remember:

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Expand Your Market to Expand Your Success

By Anthony Turco

There’s a term in real estate and it’s absolutely the arch-nemesis to finding success. Do you know what it is? Complacency. Some agents enter this industry and find themselves perfectly satisfied staying in one market, applying the same business model everyone else uses, and finding moderate success along the way. However, in order to ascend the ranks of top producer or real estate superstar, this philosophy of complacency must disappear.

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Selling Real Estate on 5 Hours a Day

By Kim Gellatly

Nine months ago, before I had my baby, I was the typical agent; I worked 70+ hours each week with my days spent frantically racing from one appointment to the next. However, my real estate world came to a screeching halt with the birth of my baby girl. Now, it was all about making real estate fit into my schedule instead of the other way around. Currently, I have daycare five hours each day, five days per week and that’s it. And yet, I’m still on track to sell between 70-80 homes this year. How? By realizing it’s not about working harder but working smarter. Here’s my advice for any new-mom agents out there:

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How to Write the Winning Offer

By Victor Quiroz

After a long day of showing homes with your pre-approved buyers, they have finally decided to write an offer on the perfect house! The buyers are now looking to you for a suggested price they might offer and relying on your expertise to help them win the bid. What is a real estate agent to do? Advise offering the listing price? Advise the buyers to underbid and try to get a “deal”? Advise your clients to overbid and blow all other offers out of the water?

Here are some tips to help you write the winning offer:

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30 Questions for REALTOR® Magazine’s Newest 30 Under 30

By Melissa Kandel

Each year, REALTOR® Magazine names 30 of America’s brightest and boldest real estate superstars to its latest class of 30 Under 30. This year, the publication selected Amanda Allen-Jorgensen of Berkshire Hathaway HomeServices Utah Properties in Salt Lake City. In honor of this prestigious distinction, I asked Amanda 30 questions about real estate, career motivation and everything in between.

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