Real Estate Agent Myths: Reality vs. TV

By Vanessa Patterson

There’s a big difference between what you see on TV and what it actually takes to make it as a real estate professional. Vanessa Patterson, agent with Berkshire Hathaway HomeServices PenFed Realty, shares the real story of real estate … the one cameras won’t show you.

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Thoughts on Leadership: Leading through the Storm

By Gino Blefari

This week my travels find me in Southern California for meetings at our Irvine HQ. For my message today, please watch the below video and remember that strong leadership is great to have when things are going well but it’s an absolute necessity when faced with overwhelming challenges. In fact, it’s one of the only ways to overcome them.

Thursday Thoughts on Leadership: Recharge

By Gino Blefari

This week my travels find me in Hawaii, meeting with the team at Berkshire Hathaway HomeServices Hawai‘i Realty and spending time with good friends and family. My trip to the Aloha State reminds me of a recent video I shot all about the power of stepping away from the computer, the cell phone, the office and recharging to regain the strength necessary to effectively lead. Many leaders overlook the worthiness in time off—it’s just work, work, work—but the act of regularly recharging is not only instrumental to better leadership … it’s absolutely necessary! Watch this video to learn more …

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How To Eliminate The Peaks And Valleys In Real Estate

By Kyle Rank

Watch this video to discover ways you can generate more business by successfully navigating the ups and downs of the real estate industry. Click “play” to learn how you can always stay on top!

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How to Add Video to Your Marketing Strategy

By Kyle Rank

How do you properly use video in real estate?  I’ve got some tips to help beginners get started and for those already using video, I’ll elaborate on concepts you made not have tried. Click “play” to learn more!

KYLE RANK is a managing broker for Berkshire Hathaway HomeServices York Simpson Underwood Realty, Chapel Hill, NC. Connect with Kyle on any of his social sites by visiting kylerank.me.

Office Facebook Strategy for Brokers

By Mark Brace

In today’s real estate market, Facebook is an absolute necessity for any successful marketing strategy. For real estate offices, it’s important to create office-specific pages. In this video, I’ll explain the importance of an office Facebook page, highlighting its benefits as a source of information and news. I’ll also detail the action steps involved to make your page a success.

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