Creating Leads Through Technology: Are Real Estate Agents Behind the Digital Curve?

A white paper study by Berkshire Hathaway HomeServices’ re_think Council leadership.

The national re_think Council kicked off 2017 at the Berkshire Hathaway HomeServices’ corporate office in Irvine, CA for a two-day conference of collaboration and learning. Council members wanted to dive deeper into what makes them successful and went back to the basics. Instead of focusing on next-level tools, the Council unanimously agreed it’s not about technology; it’s about leveraging technology to streamline a profitable business. This white paper, “Creating Leads Through Technology: Are Real Estate Agents Behind the Digital Curve?,” covers the national re_think Council leaderships’ findings to take lead generation to the next level. Read it today.

Latest Berkshire Hathaway HomeServices Survey Reveals Millennials Exercise Patience in Quest for Homes

 

The concept of a starter home may be a non-starter for millennials, at least according to findings from Berkshire Hathaway HomeServices’ latest Homeowner Sentiment Survey. The study found that besides saving for a down payment, 37% of millennial renters indicated they are interested in buying a house only when they’re ready to afford their dream home, relegating the concept of a “starter home” to virtual non-existence. 

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