Social Media Marketing: Get Personal to Get Business

headshot-jill-griffinBy Jill Griffin

Recently, a status update I posted on Facebook received 66 Likes.

And no, it wasn’t an engagement or a wedding announcement and it wasn’t a post about a new job – I love my job! It was an update about my ever-growing real estate business changing from Jill Griffin Homes to The Carrera Team. Now, 66 Likes may seem a little high for this kind of news but it’s pretty common for my Facebook posts to get a ton of Likes and comments.

Why? The answer is simple:

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