Thoughts on Leadership: Innovation and Planning

By Gino Blefari

This week my travels find me in San Antonio, TX for 2018 Sales Convention planning. As you know, I’m a huge proponent of planning. Last year during my keynote onstage at Sales Convention, I even quoted one of my all-time favorite sayings by Dwight D. Eisenhower: “In preparing for battle I have always found that plans are useless but planning is indispensable.”

Also, for those who haven’t read it, I wrote a post all about business planning here.

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Thursday Thoughts on Leadership: Business Plan Now!

By Gino Blefari

This week my travels find me in Northern California, taking meetings, organizing calls and just this morning, leading a teleconference with Debbie De Grote, founder/CEO of Excelleum Coaching & Consulting all about business planning. For all of us, a business plan is vital because even as an agent we must think of ourselves as a business, and all businesses must have a plan. Remember the wise words of Benjamin Franklin: “If you fail to plan, you are planning to fail.”

Some may think it’s strange though to have a business-planning call at the end of August but there’s a reason for this exact timing. During my 30+ years in the real estate business—as an agent, a manager and an owner of a company—I’ve always found that there’s a cash flow problem in the months of January and February. This applies to agents as much as it does to owners.

Why? Because real estate operates on a 90-day cycle, so what we do 90 days before gets paid out 90 days later. This means a lag in business during the fall months will show up in Q1 of the new year. The lag is understandable, though avoidable; it’s obvious to notice right after Halloween a great number of agents go into hibernation. There’s Thanksgiving, the holidays … life gets busy and business gets put on the back burner. (Extrapolate those 90 days during this lull and you’ll understand clearly why cash-flow problems plague us in January and February.)

To get you started, access our Business Planning Essentials by clicking HERE

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Thoughts on Leadership: From Denver to New York City

By Gino Blefari

This week my travels found me first in Denver for the launch of Berkshire Hathaway HomeServices Innovative Real Estate. The brokerage, led by Brokers/Owners Scott Nordby and Lora Nordby—two fantastic leaders in the real estate industry—operates four offices with more than 160 agents. It also consistently dominates the Denver market in key production categories and stands among the Top 10 brokerages in the competitive Denver metro area. When I say I’m proud and honored this fantastic team joined the Berkshire Hathaway HomeServices family, I really mean it.

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Thursday Thoughts on Leadership: Business Planning for 2017

This week my travels found me first in San Diego, where I was invited by Sam Guillen and John Stenberg of Berkshire Hathaway HomeServices California Properties to speak to the team. From there, I went to Irvine, CA and end my week in San Jose, CA, where Robert Cruz will be installed as president of the National Association of Hispanic Real Estate Professionals® (NAHREP) Silicon Valley. This week I also took the opportunity to finish my business plan for 2017 and will have my entire year mapped out by Saturday, Oct. 1.

Some might ask, a business plan in October? Yes, you read that right. Because over the decades I’ve worked in real estate, I’ve learned most real estate agents—and most companies—have a cash flow problem during January and February. The perennial issue makes sense when you understand that real estate works on a 90 day cycle; what you do today will pay off three months from now and concurrently, what you don’t do today will cause suffering and headache three months down the road.

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Thoughts on Leadership: Plan To Get Ahead

By Gino Blefari

This week my travels found me in Minneapolis to present my third quarter report and the 2016 budget to the HomeServices of America, Inc. board.  Then I headed west to San Francisco, where the autumn season and my recent forward-looking meetings played unexpectedly on my mind.

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