Posts tagged:HGTV

Thoughts on Leadership: Dream a Little, Win Big

This week my travels found me in Park City, UT and Salt Lake City, UT, then in Southern California for team meetings at our HQ in Irvine. But instead of focusing on the business of the week, I want to instead detail my time spent in SLC, where I was honored to help present our “Love Your Home” Sweepstakes grand prize winner, Aaron Zimmerman, of Sandy, UT, with a $50,000 check. This was our third year running a “Love Your Home” Sweepstakes, (held in conjunction with HGTV), and we set a new Berkshire Hathaway HomeServices record with an astounding 5.7 million entrants, 77% above last year’s sweepstakes registration.

With such an incredible number of entries, you might think, “There’s no chance I’d ever win!” But someone must win, someone did win and for 2017 that person was Aaron Zimmerman. Beyond being a serendipitous moment for Zimmerman, his win marks a three-year-long turn of true serendipity for our Berkshire Hathaway HomeServices sweepstakes. Each year, our winner was someone who will use the money in an impactful, substantial way. Let me explain …

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Thoughts on Leadership: You Can’t Win If You Don’t Enter

By Gino Blefari 

When Barbara Wakefield received the call she’d won $50,000 in the Berkshire Hathaway HomeServices $50,000 Sweepstakes—held in conjunction with HGTV and Fixer Upper stars Chip and Joanna Gaines—she thought the whole thing was a hoax. “It was too fantastic for words,” she told me over the phone today. “I just thought, ‘How could this happen? There’s only one winner and how could that winner be me?’”

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My HGTV Experience: A Sale of Two Cities

By Amanda V. Stepp-Marcum

Several months ago I received quite possibly the greatest email an agent could get. Subject: Would you like to be on HGTV? Ummm yes! Who has to even think about that!?

I’m a true fan of all HGTV shows, from Property Brothers to (of course) Fixer Upper and couldn’t believe I was being contacted by the same company responsible for the programs I watch—and obsess over—daily. In the email, the producers from A Sale of Two Cities said they found me online because of my strong marketing presence and asked if I had any clients searching for a home in my Richmond, KY market, priced around $500,000 to be featured on the show.

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