Thoughts on Leadership: Be Unstoppable

By Gino Blefari 

This week my travels find me in San Diego to attend Tom Ferry’s Success Summit. The theme for Summit 2015 is “unstoppable,” a powerful word with many applications in life and business. In a recent blog post, Tom detailed five easy steps to achieve an unstoppable mindset and I’d like to highlight them now:

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Sacred Ground

By Stephen Phillips 

I made a serious mistake one day when I first started at the predecessor to Berkshire Hathaway HomeServices. I was coming in from several years of strategic consulting and I had recently written a series of articles about the challenges facing real estate companies. In one article, I discussed marketing in the modern age and the importance of a corporate cause that signals to consumers the values by which a company lives and does business. Not just hot air, but deep commitment to a great cause.

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New Affiliate Is Good to Know in Wellfleet, MA

By Kevin Ostler

Broker Mandy Robinson’s Prudential Cape Shores Real Estate brokerage becomes Berkshire Hathaway HomeServices Cape Shores Real Estate May 19. The broker this week received an early transition present while on a listing presentation in her Cape Cod, MA market.

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#17 Thoughts on Leadership: The Coincidence of Connection

By Gino Blefari

This week, my travels took me from Denver to Omaha to St. Louis but our story begins west of the Gateway City, in Irvine, CA at the HSF Affiliates headquarters …

Each morning in Irvine, I try to follow the same routine: I wake before sunrise and walk to the hotel coffee shop near our offices for some quiet, meditative moments to prepare for the day ahead.

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Managing Expectations

By Carrie Foley

I always strive to keep a positive attitude, see the potential in everything and remain optimistic in all my dealings, professionally and personally. I recently came to the conclusion that it is not always in our clients’ best interest to be perpetually optimistic, particularly with homesellers.

Previously, I would tour a client’s home, praising their gorgeous kitchen counters, cooing over the natural light and becoming giddy about some other upgrade. But with these reactions, I was artificially stroking the ego of the seller and setting them up to expect this same warm feedback from picky homebuyers. They would love my enthusiasm for their home, but when the first few showings resulted in no offers and less than flattering feedback, the sellers were dismayed – and angry with me.

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Open Houses: Best Practice or Not?

By Todd Waller

The decision to sell your home, the place you have lived for years and where you created memories, is no easy decision.

Still, the process of selling your home should be as smooth as possible. Proper research, pricing and marketing will produce a sale in the shortest amount of time possible, for the highest price, and the least amount of inconvenience.

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Differentiate Your Business with Place Pins

By Lisa Schultz

Pinterest is an excellent platform to build relationships with prospective clients and promote your business. If you’re already a Pinterest user, you might have noticed messages and emails letting you know you can now add a map to your Pinterest boards. If you haven’t tried “Place Pins” yet, now is the time to start. These pins are quick and easy to create, and can add immense value to your profile.

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Real Estate Inspiration from Parks and Rec’s Leslie Knope

By Lynn Minnick

A few years ago, after binge-watching 30 Rock on Netflix, I reflected upon the lessons Tina Fey taught me that applied to my real estate career. Today, it’s Amy Poehler’s turn, through her unforgettable Parks and Recreation character, Leslie Knope.

Leslie helps to inspire my business in several ways:

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Something from Nothing: What Today’s Low Inventory Means for Sellers

By Todd Waller

Last week, I wrote about historically low levels of inventory experienced in real estate markets around the country and how the lack of properties might affect buyers. Today, I want to talk about what this market condition means for sellers, especially as we remain in a “seller’s market” heading into spring.

As frustrating as lack of inventory can be for buyers, it sounds like a great time for sellers, doesn’t it? Well, when it comes to the final sales price and the time on market, you would be generally correct. But there is one little thing called convenience and it can quickly become an issue.

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Wounded Veterans and Their Homeownership Dreams

By Amanda V. Stepp-Marcum

After watching the Academy Award winning movie American Sniper, I began to reflect on our wounded veterans around the country. As a real estate agent, my focus is always on helping others achieve the American Dream of homeownership but this movie made me think about the physically wounded soldiers in the U.S. and their specific housing needs.

It also happens that the subject is a very personal one for me.

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